Want to love being a vet? Be your own boss! Can I really do it?

Yes you can! These inspirational videos of industry leads take you through how to turn a far-fetched idea into a feasible business plan. What do you prioritise first? From finance to marketing and IT, SPVS has organised a team of amazing speakers to show you, no matter where you’re from or what you do, you can have the freedom to be your own boss and enjoy the satisfaction and prosperity that goes with it!

Our industry experts will help you turn concept into a tangible first step. With their knowledge and expertise, they will help you start a plan to set you on a path toward your dream!

Who will benefit:
Anyone interested in setting up their own practice or beginning to think about this and about what would be involved.

Price:
SPVS Member – £95 | Non-Member – £195

Online CPD Webinar

Session Synopses & Speakers

Everything a new practice needs to market itself effectively

A lot of people have a lot of different ideas about how to market a new veterinary practice. Advice can be voluminous, contradictory and confusing. However, in reality there are a manageable  number of things anyone wanting to start a new business needs to consider, understand and then plan to achieve.  In this one hour session Andrew Rastall, MD of Connected Vet, will walk you through six key areas that people looking to launch a new veterinary practice will need to get to grips with to; get their business profile established and raised, kickstart the acquisition of the right new customers then activate the potential of those clients over the first few years. He’ll introduce all you need to know, reference other SPVS resources that build on the content of this webinar and leave delegates with a set of templates for planning, executing and measuring an effective first year of marketing. Topics he’ll cover are:

  1. The digital marketing environment for new practices. Understanding who you’re up against and how to beat them online.
  2. The importance of having a plan and how to make one.  The secrets of an affordable, practical and effective plan.
  3. How to buy the right website for a new practice.  Getting the foundation of all your digital marketing right 101.
  4. The importance of content. Why you need it and how to get it.
  5. Your digital marketing to-do list for the first year.  A straightforward core plan explained (Handout)
  6. How to organise your team to generate a return on investment. Getting the right people in the right place doing the right things.
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