Developing a practice culture – Full Day in-person CPD Session

Thursday 29th June 9am – 5pm
Holiday Inn Birmingham – Bromsgrove

The Challenge: Whether intentional or not, a veterinary practice has a culture. It’s not based on employee days out, snacks, or perks, but rather repeated experiences that lead to and reinforce veterinary team’s beliefs, actions, and results. In the veterinary sector where “quiet-quitting” and anti-work thoughts are on the rise, it is now more important than ever that veterinary leaders focus on their practice culture if they wish to improve patient, client and business outcomes.

The Solution: This programme is an essential first step in recognising, addressing and eradicating the pervasive disruptive behaviours that undermines veterinary practice culture. The THRIVE programme, is a holistic approach to team culture development utilising 6 inter-related elements. It is designed to provide a solution for veterinary leaders who want to cultivate a professional, supportive, and respectful practice culture.

Learning outcomes:

  • Understand the role of ‘culture-first’ leadership so people can thrive
  • Distinguish the blocks to effective communication and understanding
  • Be equipped with tools to define a shared vision and core values
  • Apply techniques to establish behaviour expectations in collaboration with team members
  • Own the confidence to address issues before they get out of hand
  • Possess a strategy to identify and improve patient, client and team care on a consistent basis

Post Workshop

  • 60 minutes complimentary coaching call is offered post workshop should attendeeshave any questions or need for assistance with implementation
  • In-practice face-to-face workshops are available. Price subject to size of team

Price SPVS Member – £150 | Non-Member – £250
Includes lunch, tea/coffee and mid morning/mid afternoon snacks
Example menu available (please notify us of any dietary requirements, so we can let the venue know)


Debbie Robinson was born and raised in England but has also worked in Scandinavia and the United States in the Information Technology sector. After selling her IT business, Debbie qualified as a coach and NLP practitioner in 2009. She has guided and supported countless companies and their teams to create happy, harmonious and profitable businesses.

In 2015 she had the opportunity to provide coaching and training to the veterinary sector. Debbie has coached and mentored some of the UK’s now top performing independent veterinary practices.

Debbie believes that everyone has potential to be amazing…and that a healthy and empowering culture can inspire people to be at their best. She helps individuals and veterinary practice teams to get ‘unstuck’ and accelerate toward high performance and fulfilment. Her facilitation style is to create high-trust environments, clarity and alignment to a worthy mission, and unified attention towards quality and positive results.

Debbie is the founder of VetNetics, whose purpose is to help to build kinder, more people centric and empowering veterinary practice cultures. As an independent consultant, she helps people and businesses realise growth through strategic planning, leadership and team development, and, workable implementation. offering business and personal coaching for veterinary professionals

Debbie Robinson
Business Growth Coach
+44 7939 826 255

Workshop Agenda

THRIVE Workshop Agenda

09:00 – 09:30 Welcome & Introductions

09:30 – 11:00 Trust, Vision & Respect Start with the end in mind -Culture Leadership Defining shared core values, vision and mission and, team ‘Rules to Live By’ to nurture kindness and respect (Civility)

11:00 – 11:15 Break

11:15 – 12:45 Trust & Heard Emotional Intelligence – the key to both personal and professional success Effective communication and reframing thoughts to promote ‘Above the line thinking’ Reframing how we ask questions to develop psychological safety to speak up and be heard

12:45 – 13:30 Lunch

13:30 – 15:00 Trust & Respect Prism Brain Mapping Profiling overview (Please note: delegates can complete their personal profile beforehand for a small fee) Enhanced communication by understanding our unique thinking and behaviours preferences. Understanding our Representational Systems – Improving communication starts with our thoughts

15:00 – 15:15 Break

15:15 – 16.45 Improve, Heard & Empower Kaizen – Continuous Improvement system to promote autonomy, accountability and team fulfilment whilst ‘lifting the bar’ of quality, efficiency and, patient, client and team care

16:45 – 17:00 Take aways and actions

17:00 Close

Thursday 29th June 9am – 5pm
Holiday Inn Birmingham – Bromsgrove
Minutes from J4 &5 M5 and J1 M42
Free Parking available
2.0m to Bromsgrove Train Station
17.0m to Birmingham international

Debbie Robinson from VetNetics