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Persuading from the inside: 3 ways to apply psychology so you hear ‘yes’

Synopsis

Do you find it hard to guide colleagues to see things your way? Have you ever hit an obstacle when persuading a client to make the best decision for their pet? Regardless of your role in practice, being able to influence effectively and efficiently is an essential skill. Nevertheless, it can be really difficult to guide people to make the best choices or to agree to something, even when it seems obvious to us. In this presentation, Rebecca will draw from a field of behaviour science, consumer psychology, to outline the principles which underly effective persuasion. She will share 3 top tips to help you easily, effectively and ethically guide other people’s decisions, helping you work smarter by saving you time and reducing stress and frustration.

Learning outcomes

  1. Learn how we think, in particular the power of the subconscious
  2. Understand why rational argument is not your friend
  3. Learn 3 practical tips for being more persuasive

Presented by
Rebecca Maher
InsideMinds Consulting