Creating Clarity in your Business: Using the Business Canvas Model to build your business
Synopsis
A business plan is a fundamental requirement – yet it can quickly become obsolete if the business needs to evolve or respond to customer demand. A Business Canvas Model is a strategic management template used to create new business models or document existing ones. It’s an engaging and visual representation describing the building blocks when you want to start a business, including customers, route to market, value proposition and finance. In addition, it can be used to work on smaller scale elements of a business, for example the business case for the introduction of a new product or service. Classically in vet clinics, that could be the introduction of nurse clinics, but it’s a simple to apply and versatile tool for many business planning tasks.
Learning outcomes
- Be able to describe the Business Canvas Model and its 9 elements
- Identify opportunities to use the tool within your clinic to create a new revenue stream
- Be able to run a simple business canvas model workshop with your team on a new service introduction
